
Pihlajalinna's outlook and medium-term strategic targets.
Updated 30 October 2025
In 2025, Pihlajalinna will focus on organic growth especially in Private Healthcare Services, and continued improvement in profitability.
The Group estimates the revenue to be approximately EUR 650 million (EUR 704.4 million in 2024)
The Group estimates the adjusted operating profit before the amortisation and impairment of intangible assets (EBITA) increase to at least EUR 65 million (EUR 55.2 million in 2024).
Previous guidance (issued on 30 May 2025, repeated on 24 July 2025)
In 2025, Pihlajalinna will focus on organic growth especially in Private Healthcare Services, and continued improvement in profitability.
The Group estimates the revenue to fall slightly below the previous year’s level (EUR 704.4 million in 2024), mainly due to the earlier transfer of Kuusiolinna Terveys services to the South Ostrobothnia wellbeing services county and the divestment of special housing services.
The Group estimates the adjusted operating profit before the amortisation and impairment of intangible assets (EBITA) increase to at least EUR 65 million (EUR 55.2 million in 2024).
The Group estimates demand to remain stable. Slow economic growth may affect Pihlajalinna’s service demand and financial result more than expected.
Revenue | at least MEUR 700 |
Adjusted EBITA% | 12 % |
Net debt/adj. EBITDA ratio | below 2.5x |
Net Promoter Score, NPS | continues over 80 |
Employee Net Promoter Score, eNPS | exceeds 30 |
Pihlajalinna’s dividend policy: at least 1/3 of the annual earnings per share, taking into consideration the company's financial position and financial needs.

A healthcare reformer creating effective care pathways and building the most attractive workplace culture in the industry.

The private healthcare market is growing, the public sector is expected to gradually increase cooperation with private players.

At Pihlajalinna, sustainability encompasses delivering high-quality services, safeguarding information security, fostering a fair workplace, and taking care of environment.

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